
Fidelity Services Group Telesales Cold Calling Agent Jobs 2026 in Midrand, Gauteng
Meta Description: Apply for Telesales Cold Calling Agent jobs at Fidelity Services Group in Midrand, Gauteng. Learn about requirements, responsibilities, salary expectations, skills, and how to apply before the closing date of 27 March 2026.
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Telesales Cold Calling Agent Jobs at Fidelity Services Group in Midrand
If you are confident, persuasive, and passionate about sales, the Telesales Cold Calling Agent role at Fidelity Services Group offers an exciting entry-level opportunity in a fast-paced call centre environment. Based in Midrand, Gauteng, this contract position within the Fidelity ADT division is ideal for individuals looking to build a career in sales and customer engagement.
This role is perfectly suited for candidates who enjoy interacting with people, achieving targets, and working in a results-driven environment.
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Overview of the Role
The main purpose of this role is to provide high-quality customer service while achieving daily sales and appointment targets through both outbound and inbound calls. As a telesales agent, you will spend most of your time engaging potential customers, promoting services, and securing successful deals.
This position requires strong communication skills, resilience, and the ability to perform effectively under pressure in a competitive environment.
Key Responsibilities of a Telesales Cold Calling Agent
Working as a Telesales Cold Calling Agent involves a combination of sales, customer service, and administrative responsibilities.
Outbound Sales and Cold Calling
- Make outbound calls to potential clients on a daily basis
- Use dialler systems or manual call lists to reach customers
- Promote Fidelity services and secure sales or appointments
- Achieve daily sales targets and performance metrics
Inbound Call Handling
- Answer incoming calls from customers professionally
- Assist with enquiries and provide accurate and relevant information
- Transfer calls to the appropriate departments when necessary
Customer Service and Support
- Handle and resolve customer complaints efficiently
- Escalate complex issues when required
- Deliver a professional, positive, and customer-focused experience
Administrative Duties
- Verify and update customer information accurately
- Maintain detailed records of all customer interactions
- Meet quality assurance (QA) standards consistently
- Track performance metrics and monitor target achievement
Minimum Requirements for Fidelity Telesales Jobs
Before applying, candidates must ensure they meet the required qualifications and experience.
Educational Requirements
- Matric (Grade 12) qualification is required
- A post-matric qualification is preferred but not mandatory
Experience Requirements
- At least one year of customer service experience
- Minimum of one year of cold calling experience within a sales call centre
- At least one year of administrative experience
Technical Skills
Candidates must be computer literate and proficient in the following:
- Microsoft Outlook
- Microsoft Excel
- Microsoft Word
- Microsoft PowerPoint
Essential Skills and Competencies
Success in this role depends heavily on both personal and professional competencies.
Sales and Communication Skills
- Strong verbal and written communication skills
- Ability to build rapport with customers over the phone
- Confident, persuasive, and professional speaking style
- Excellent active listening abilities
Personal Attributes
- High level of motivation and energy
- Strong resilience and ability to handle rejection
- Effective time management and organisational skills
- Positive attitude and adaptability in a fast-paced environment
Sales-Focused Competencies
- Passion for sales and customer engagement
- Strong negotiation and closing skills
- Ability to create urgency with potential clients
- Target-driven mindset with a focus on achieving results
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Performance Expectations and Key Performance Indicators
This is a performance-based role where success is measured through specific key performance indicators.
Key Performance Indicators (KPIs)
- Daily call volume targets
- Sales conversion rates
- Appointment booking targets
- Quality assurance (QA) scores
Agents are expected to maintain a high closing rate between 80 percent and 90 percent, making this role both rewarding and demanding.
Working Environment at Fidelity Services Group
The position is based in a structured and dynamic call centre environment.
What to Expect
- High call volumes throughout the working day
- A target-driven and performance-focused culture
- Team collaboration and ongoing support
- Structured working hours within a contract-based role
This environment is ideal for individuals who enjoy competition and achieving measurable performance results.
Why Work for Fidelity Services Group
Joining Fidelity Services Group provides an opportunity to grow within one of South Africa’s leading security and services companies.
Benefits of the Role
- Entry-level opportunity with strong career growth potential
- Exposure to the sales and customer service industries
- Development of valuable communication and negotiation skills
- Access to performance-based incentives depending on company structure
Who Should Apply for This Role
This opportunity is ideal for:
- Entry-level job seekers with experience in sales or customer service
- Individuals passionate about telesales and customer interaction
- Candidates looking to build a long-term career in sales
- Individuals who thrive in target-driven and performance-based environments
Tips to Succeed as a Telesales Cold Calling Agent
To succeed in this role, candidates need to combine skill, strategy, and persistence.
Improve Your Sales Technique
- Practice your sales pitch regularly
- Learn effective techniques for handling objections
- Focus on understanding and meeting customer needs
Stay Organised
- Keep accurate records of leads and follow-ups
- Manage time efficiently to maximise productivity
- Prioritise high-potential prospects
Build Confidence and Resilience
- Maintain a positive attitude even after rejection
- Learn from unsuccessful calls and improve performance
- Continuously develop your communication skills
Important Application Details
Candidates must ensure they apply before the official closing date.
Job Information
- Position: Telesales Cold Calling Agent
- Location: Midrand, Gauteng
- Company: Fidelity ADT
- Job Type: Contract (3 months)
- Closing Date: 27 March 2026
Applications must be submitted through the official Fidelity Services Group platform, and email applications will not be accepted.
Final Thoughts
The Telesales Cold Calling Agent job at Fidelity Services Group in Midrand is an excellent opportunity for individuals looking to enter or advance in the sales industry. With a strong focus on performance, communication, and customer engagement, this role offers valuable experience that can lead to long-term career growth.
If you are confident, motivated, and ready to succeed in a target-driven environment, apply before 27 March 2026 and take the next step in your telesales career.




